DESIGN | ENGINEERING | RESEARCH | STRATEGY | BRANDING


BUILT NY Tilt Tumbler  Concept | Strategy | Design | Engineering | Prototyping | Sourcing | Naming

BUILT NY Tilt Tumbler
Concept | Strategy | Design | Engineering |
Prototyping | Sourcing | Naming

J&J Body Care   Brand Strategy | Packaging Design | Family Design Language |  Graphic Design | Prototyping

J&J Body Care
Brand Strategy | Packaging Design | Family Design Language |
Graphic Design | Prototyping

Westcott Sharpeners  Strategy | Product Design | Naming | Branding

Westcott Sharpeners
Strategy | Product Design | Naming | Branding

MR. Coffee Espresso Family  Strategy | Product Design | Visual Design Language | CMF Specification | Master Artwork

MR. Coffee Espresso Family
Strategy | Product Design | Visual Design Language | CMF Specification | Master Artwork

NYC viewers  Strategy | Design | Mechanical Engineering | Prototyping |  Sourcing | Production | Assembly | Installation

NYC viewers
Strategy | Design | Mechanical Engineering | Prototyping |
Sourcing | Production | Assembly | Installation

BRIM Pour OVer Coffee  Strategy | Product Design | Brand Identity | Visual Design Language

BRIM Pour OVer Coffee
Strategy | Product Design | Brand Identity | Visual Design Language

 

RESEARCH & STRATEGY CASE STUDIES

Disruptive Innovation Through Discovery & Application

HOMZ Premium Clear Storage  Research | Consumer Archetypes | Strategy | Opportunity Mapping | Concept

HOMZ Premium Clear Storage
Research | Consumer Archetypes | Strategy | Opportunity Mapping | Concept

ABInBev  Research | Consumer Archetypes | Strategy | Opportunity Mapping |  Brand Story | Concept

ABInBev
Research | Consumer Archetypes | Strategy | Opportunity Mapping |
Brand Story | Concept

Quickie Next Gen Mop  Research | Consumer Archetypes | Strategy | Opportunity Mapping | Concept Framing

Quickie Next Gen Mop
Research | Consumer Archetypes | Strategy | Opportunity Mapping | Concept Framing

 
 

DISRUPT THE PRESENT, INSPIRE THE FUTURE

 

PROCESS DRIVEN INNOVATION

 
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DISCOVER

Ethnographic Research
Trend Analysis
Market Survey
Consumer Insights
Competitive Audits
Materials & TEchnology
Design Strategy
Opportunity Mapping
Persona Archetypes
Concept Framing

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DESIGN

Naming
Brainstorming
Concept Development
Story Boarding
Brand Asset Development
Brand Voice & Tone
Visual Design Language
3D CAD Development
Appearance Models
Proof of Concept
CMF Specification

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DEVELOP

Sourcing
Prototyping
Graphic Design
Logo Development
Brand Application
Mechanical Engineering
ManufacturinG LIAISON
Production Artwork
Packaging Design
Web Design

 
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WE DESIGN EXPERIENCES

RESEARCH & UX STRATEGY

Timeline Sequencing
Persona Creation
Archetype Definition
Customer Journey Mapping
Competitive UI & UX Audit

CONCEPT DEVELOPMENT

AESTHETIC Interface Design
Visual Design Language
UX FUNCTIONAL LAYOUTS
FLOW NAVIGATIOn Analysis
Wireframing

DESIGN
REFINEMENT

Refined Wireframe
FINAL Flowchart
Refined GRAPHIC Interface
ARCHITECTURE STORYBOARDING
Paper PrototypE Iterations

BUILD, TEST,
ITERATE

Functional PrototypEs
Flow & Navigation Testing
INTERFACE EVALUATION
PRODUCT DESIGN

 

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